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Wed, Mar 08



Google Ads

Workshop with Google Account Strategists, Graydon Sproule and Sara Reynolds.

Google Ads
Google Ads

Time & Location

Mar 08, 2023, 10:00 a.m. – 1:00 p.m.

London, 1255 Western Rd, London, ON N6G 0N1, Canada

About the Event

During this workshop, Google Strategists Graydon and Sara will provide participants with a practical walkthrough of Google Ads, covering topics that will help you:

  • Translate a vision for online marketing into a coherent digital marketing strategy
  • Google Ad’s Platform walkthrough
  • Connecting what you put in google ads to what the user sees, building out a campaign together.
  • Develop a Google Ads strategy with wider company marketing plans
  • Generate a plan to increase leads, sales or web traffic using Google Search, Display, and Video
  • Provide more context about the audience, walkthrough on responsive ads, smart campaigns, and app campaigns.
  • Develop a plan to reach new and existing customers with Google Search Audiences
  • Ensure your Search marketing plan is aligned with your digital marketing budget
  • Real-life examples, tips, and tricks.

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