Thu, Jul 13|
ETHICAL STORYTELLING FOR IMPACT
Storytelling is a centrepiece of our communications strategy in the community impact sector, and our collective understanding of what makes a “good” story continues to evolve.
Time & Location
Jul 13, 2023, 9:00 a.m. – 12:00 p.m.
London, 201 King St, London, ON N6A 1C9, Canada
About the Event
Storytelling is a centrepiece of our communications strategy in the community impact sector, and our collective understanding of what makes a “good” story continues to evolve. Recently, we have been learning the ways in which our stories can reinforce harmful stereotypes and assumptions, and the practice of ethical storytelling has gained momentum. We also know that sharing stories informed directly by lived experience is a powerful advocacy tool that sparks empathy, understanding, and social change.
Ethical storytelling is more than just a way of writing, it is a movement and a platform to help nonprofit communicators be more respectful, responsible, and effective when telling other people’s stories. The focus in ethical storytelling must be to remember that, as communicators, we are often telling a person’s story for them and we need to centre the person whose story is being told, not just the way the story is being told and the organization telling the story.
If we are going to be more ethical in how we share stories of other people’s lived experiences, what are the questions we must ask ourselves to ensure we’re using best practices for ethical storytelling and make sure we’re doing so responsibly?
In this workshop, participants will:
- Learn what ethical storytelling is and how it can be impactful advocacy work
- Learn how to design ethical storytelling to evoke empathy and contribute to social change
- Learn what questions to ask to help communicate stories without exploitation of individuals
- Get practical tips on effective storytelling and how to protect storytellers
- Walk away with a draft framework to improve your storytelling
WHO SHOULD ATTEND: Fund development professionals, marketing and communications professionals, including board members, volunteers, CEOs/EDs and anyone who supports communications and fundraising
ADDITIONAL INVESTMENT INFORMATION:
Are you a nonprofit member organization with an operating budget of under $100,000? You may be able to save an additional 50% off the registration fee. Learn if you are eligible for the NONPROFIT MEMBER DISCOUNT RATE.
ABOUT THE PRESENTER:
Veronica Antipolo “Sassy La V”
Part midlife crisis and part leap of faith, Veronica Antipolo took stand-up comedy and storytelling after losing “a good job.”
She’s the co-founder of Mosaic Untold Lives - a storytelling platform for Women of Color, a producer, a writer, and a comedian. She was featured on the soldout RICE: New Asian Comedians Showcase at the historic CBC Glenn Gould Studio, published stories and jokes, and was a featured storyteller on CBC Radio.
A cheerleader of people, Veronica hopes to connect humans by sharing diverse stories - telling them and helping others tell their stories, producing them, and writing about them. Sassy and real, Veronica refuses to miss any more moments not doing and sharing what she loves.
Learn more about the work that Veronica is doing HERE.